Superior Bikes was born in 1993 in the Czech Republic and was the first brand in Europe to produce a bicycle with 29-inch wheels back in 2004. It is positioned in the medium-high range segment, with elegant, essential, high-performance bicycles with excellent value for money.
Source: press release
The brand belongs to the BIKE FUN INTERNATIONAL group, a company that produces bicycles for various European brands and can boast internal design, development and production.
SUPERIOR offers a wide range of high-performance bicycles: from Juniors with 20-inch wheels to the 29-inch electric Enduro with 160 mm travel, from a rich and captivating road and gravel range with the X-ROAD family, to the vast MTB range, segment in which he can boast great experience and numerous victories in the World Cup and World Cup.
BFI Headquarters Production
SUPERIOR BIKES TODAY
Superior Bikes is successfully distributed in Germany, the Czech Republic and Eastern Europe. More recently it has landed in Switzerland, France and Spain. Italy is a new market for the brand, its product portfolio fits perfectly with the "beautiful country" thanks to its stylish, high-performance products characterized by excellent value for money. The brand aims high, with a clear development project and aims to establish itself as one of the most important medium-sized brands in Europe. A preview of the 2023 range follows.
SUPERIOR BIKES IN THE FUTURE
The brand has a very ambitious development project, the first signs of the direction in which it wants to go were seen at Eurobike.
The Superior offer is in full evolution, the near future will see a rich range of new models, especially in the electric segment, both full power and light, all on the Bosch platform.
Precisely in the Light E-bikes segment, the brand new iXF was presented, a bicycle with 150mm travel, full-carbon frame, very modern chassis, equipped with 55Nm Bosch Performance SX and 400Wh battery. In the same segment, a Gravel and a Touring model will be offered.
SHOW ROOM and DEMO CENTER
In the last two years TRIBE has invested in a new headquarters. The new structure boasts a showroom with over 1000m of exposure, a rich demo fleet and a specialized workshop with suspension center and E-bikes assistance centre. The goal is to allow end customers and their resellers to touch, view and test the products of the TRIBE offer.
From today SUPERIOR BIKES also enters this world, come and discover it!
WHO IS TRIBE DISTRIBUTION?
Tribe is a young and dynamic company with solid technical foundations, knowledge of the products and the market. It was born from a project by Andrea Bruno, one of the best known and most versatile athletes in the Italian gravity sector, together with his father Gianfranco, an entrepreneur. Guided by the desire to build and get involved, in 2010 they begin this adventure with a limited number of brands which today constitute the hard core of corporate life. The Superior brand completes the Tribe commercial offer, built over the years, based on quality and competence, in line with the Tribe motto "bicycles selected by riders for riders".
