There is anticipation for the debut of the first edition of Expo BeActive – TRAVEL, ADVENTURE, SPORT – the new event dedicated to active holidays.
The appointment organized by IEG - Italian Exhibition Group in partnership with Taking Off, will take place at the Vicenza Fair from 5 to 7 May 2023 and will turn the spotlight on all forms of active, naturalistic and sustainable tourism with a focus on cycle tourism, trekking, water sports and a wide range of other activities that enrich a holiday and psycho-physical well-being. An opportunity for all those who – as a couple, family, friends or alone ¬ – wish to discover tourist destinations, services, tour operators and products for a high-energy holiday.
A new project in which the experience and credibility in the tourism sector of TTG Travel Experience of the IEG Group merge with the deep knowledge of the bike and outdoor sports sector of the IBF Italian Bike Festival of Taking Off. Dedicated to lovers of the winning combination between outdoor activities and travel, this 3-day event responds to the demand of aware and demanding travelers who seek tourist experiences with positive effects on their well-being as individuals and on the territories that welcome them.
Alongside the exhibition area, there will be entertainment areas for visitors, interactive events and product tests, as well as appointments for insiders such as workshops, conferences and networking opportunities. An important showcase dedicated to tourist destinations, Regions and foreign promotion bodies, to specialized operators. Full of proposals and suggestions for those who love to approach the holiday in an active way, combining the discovery of the territories with open air activities.
TTG Travel Experience with Expo BeActive verticalizes its know-how in the world of tourism and presents itself with an innovative and complete offer that is aimed at the final consumer: a vast audience to bring together supply and demand for truly active and sustainable holidays community catalyst as it is in its DNA.
IBF Italian Bike Festival brings all its know-how on cycling tourism and outdoor sports to Expo BeActive. In particular, in Vicenza the great theme of cycling tourism will be told, already present with its own thematic area at the Italian Bike Festival. An absolutely topical cluster and a trend for numerous destinations. IBF will transfer its participatory event model to Expo BeActive with experiences and activities that involve the visitor, making them protagonists and part of a community.
Expo BeActive will have free admission with mandatory registration.
