Source: press release
From Monday the paddock area is open to the public with all the sponsors of the event
On June 2nd morning at 9:00 in Piazza Castello in La Morra, the new Superenduro B-Road adventure will start with the start of the first competitor.
But before launching fast along the back roads of the Langhe, on Monday the paddock area will come to life, also at Morra, where our partners will exhibit their products, warming the atmosphere and stimulating discussion and ideas on this "new way" of interpreting the road bike.
For this occasion, the product managers of various companies wanted to be present, including two important figures such as the founder of Ibis Scot Nicol, a lover of two wheels as well as good wine and the father of French enduro Fred Glo, always intrigued by news especially when they arrive. on this side of the Alps.
In these days, waiting for the official start, many competitors are already around the streets to warm up their legs. Among these, none other than the multiple champion Thomas Frischknecht, a professional until 2008 and one of the most versatile cyclists on the road on mountain bikes, cyclocross and road bikes. Surely such a character perfectly embodies the B-Road spirit!
For all participants, we would like to point out that Ritchey will provide 4 Swiss Cross Discs to be tested, while the Bik-e staff has organized a cycle tour with pedal assisted bikes along the route of the race that will allow you to watch some of the specials from the side of the road.
If you need information during the event, look for the event staff, you will recognize them by the Pedaled caps!
We thank our sponsors in advance: The Municipality of La Morra, La Cantina Contratto, the RDR asd organization, the Leonardo Piana physiotherapy studio, Pedaled, Ritchey, Brooks, Scott, Effetto Mariposa, Santa Cruz, Muc-Off, Red Bull.
