The Tuscan manager has almost 30 years of experience for important companies in the sports sector.
Source: tuttobicitech
Simone Maltagliati, after graduating in Economics and Commerce and specializing in marketing, had a brief experience in the high tech sector and then entered the world of sport thanks to his passion for skiing. In 1996, in fact, he moved to Veneto called by Rossignol Lange in the role of Lange Product Manager, thus combining his expertise in alpine skiing with the start of a career in sports marketing.
In 2000 he moved to Lotto Sport Italia in the role of Business Unit Manager and subsequently joined Diadora as Marketing Manager, a role he held for almost five years. 2006 is the year in which he began his professional career in the cycling sector, taking on the position of Brand Manager Italy in Cannondale, which he will hold until this year, before joining Merida Italy.
«I am particularly happy to become part of the Italian Merida family because I know the potential of the brand and the quality of its products – commented Simone Maltagliati – and working for the second largest bicycle manufacturer in the world is a responsibility that I am very happy to take on. take me."
The Italian headquarters in Merida is thus enriched with another figure of reference in the cycling sector, and to welcome him is the BMX champion Gianluca Bonanomi, now Sales Director of Merida Italy: «A figure with long experience like Simone is certainly a added value for the company and we are sure that together we can develop very interesting projects. With the whole team, we have already started working on current initiatives and defining future ones."
